Marketing including targeted and wider-focus communications.
Email Communications: I designed and built (HTML) this sales team reward incentive email and also this customer life cycle communication for the mobile telephony company Aerial Direct.
Product Brand & Marketing: I created these assets as part of the visual identity I developed for a new Cloud-based product set and subsidiary company – PureAppsCloud. Bottom left is an example of one of a set of marketing/sales documents; bottom right is an html marketing email.
Charity Soccer Match: The friendliness of Macmillan’s type design nicely complemented my easy-going style of bespoke illustrations for Aerial Direct’s new corporate identity.
Marketing Campaign Design & Production: Here are some of the marketing campaigns I created for PureApps. I also wrote the html: on the left, using MailChimp’s tempting markup; in the middle and right, custom html sent from within MailChimp.
Incentive Campaign for Customer Data Update: This shows an email and landing page for COLT (communications infrastructure giant) used to help bring partner data up-to-date.
Business to Business Email Product Marketing: Using a slightly quirky humour I was able to differentiate Overland Storage from their more stuffy competitors in this long-running series of marketing emails. Each email led to a bridge page with further incentives and Calls to Action.
Newsletter and Trade Show Invitation: I designed a range of advertising and marketing communications for this global supply chain and logistics company, Manhattan Associates, for Europe, the United Kingdom and Scandinavia.